When wrapping jars, cans, or bottles, vertical wrappers are continuing to grow in popularity for several reasons. Let’s look at a few of the reasons manufacturers and contract packagers are turning toward the OVS and BVS Series of vertical shrink wrapping systems.
- Vertical wrapping is a method of shrink-wrapping products while remaining upright as they come directly from a filler.
- This method of vertical wrapping directly off a filler eliminates the need for an entire secondary packaging line, so the time and expense of laying the products down with a printed boot or tray for wrapping is eliminated.
- Vertical wrapping eliminates all the “boots”, chipboard carriers, and trays.
- By shrink-wrapping directly off a filler, the product is kept clean and retail appearance is maintained.
- For running clear films, Texwrap has system enhancements such as automatic label positioning, so all the labels are facing the front for that consistent retail-ready presentation.
- For printed films, the top or bottom trim seal used on the Texwrap systems leaves a much larger billboard for the printed graphics and bar codes. No seams will be in the printed area, front or back.
- Club stores, big box stores, and retailers are recognizing that these types of vertically wrapped packages are very popular with consumers and offer great opportunities to increase sales.
- In addition to the obvious cost reductions afforded by vertical wrapping, manufactures are discovering creative marketing opportunities to increase sales using various types of multi-packing; (combination packs, variety packs, sample packs, 3 for the price of 2, buy 1 get 1 free, etc….)
- To reduce any damage to the vertical seal jaws or product, Texwrap has safety features built into the film clamps, and for higher speed systems Texwrap has a product protection feature.
- Texwrap has a 10-year warranty on all Texwrap manufactured components. By controlling our processes from start to finish, we control our quality from start to finish.